One common and popular phrase that has stood the test of time is “content is king” why? Because it has remained true despite hundreds of other factors like SEO practices, social media, and many other modern trends influencing online businesses and marketing. SEO experts have begun to adopt the philosophy that content is the most… Continue reading Why Content Is Still King
How to Convert More Sales By Using The Power of A Guarantee
Offering a guarantee is a great way to make it easier for customers to buy. It takes the risk out of the purchase for them, as it gives them an out if they don’t like the product. Psychologically, it also gives them confidence in your product – as why would you be offering a guarantee… Continue reading How to Convert More Sales By Using The Power of A Guarantee
How To Reach Out To Local Business Leads
For many people, their businesses are their primary source of income and the way they provide for their families. In order for a business to continue generating a steady source of income, and to grow, a business needs to seek new clients. Anyone who’s been in business for a day can tell you how competitive… Continue reading How To Reach Out To Local Business Leads
How to Build a List by Solving People’s Problems
So you’re looking to build a list? This strategy is a great way to build a list of people that are interested in your niche. First, find relevant Facebook groups in your niche, join them, and take the time to see what people are complaining about. What are the common complaints that keep coming up… Continue reading How to Build a List by Solving People’s Problems
How To Make Money Using Social Media
It takes a while to understand that social media sites are developed for more than just entertainment and de-escalation of boredom. You can make money through social media without selling anything. These platforms are, believe it or not, perfectly designed to be used as money-making machines. It may take you a little time and a… Continue reading How To Make Money Using Social Media
How Adding Physical Products As A Bonus, Especially For Your Digital Offers or Services, Can Increase Conversions
Selling digital products like e-books or videos (or even services) can be great, as they often carry much higher margins than physical products. However, people often place a much higher value on physical products that they can touch and hold. This doesn’t mean that you have to offer all your products as physical ones –… Continue reading How Adding Physical Products As A Bonus, Especially For Your Digital Offers or Services, Can Increase Conversions
How Taking Action Can Get You Leads
Instead of waiting for leads to come to you, go to them! Many people just build an opt-in page or a squeeze page and wait for leads to sign-up or reach out to them – so instead of waiting for people to find your store and buy from you – actively go out and find… Continue reading How Taking Action Can Get You Leads
A Unique Way to Increase Your Customers Spend Per Sale: The Value of Offering A Gift With Purchase
Offering a free gift, with a purchase over a certain amount (or just with any particular item), is a great way to encourage people to buy from you, but also to spend more per sale if they have to spend a certain limit. A great way to take this strategy a step further is to… Continue reading A Unique Way to Increase Your Customers Spend Per Sale: The Value of Offering A Gift With Purchase
The Trick to Keep Your Customers Continuously Purchasing From You: The Benefits of A Loyalty Program
It’s often way more effort and expense to find new customers than to sell again to your current customers. So how can you persuade your current customers to continuously purchase from you? One way is to put in place a loyalty program that keeps them coming back for more. A loyalty program is a great… Continue reading The Trick to Keep Your Customers Continuously Purchasing From You: The Benefits of A Loyalty Program
How To Optimize Your Content For On-Page SEO
Search engines remain one of the most common tools users are utilizing to find things online, Google of course being the most prominent among them. Search engine optimization is therefore key and making your site visible and getting your content on more eyes. You need traffic to build an audience, and an audience to build… Continue reading How To Optimize Your Content For On-Page SEO